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the dual impact of insomnia means the effects don’t end when the
sun comes up–symptoms span both night & day. It’s time to prioritize both night & day, so you can help address
the entirety of the condition and maximize patient outcomes
jen’s partnership with Idorsia
Jen Aniston is partnering with Idorsia Pharmaceuticals to help change the conversation about sleep.
an approach for both night & day
patients need a management approach that considers the dual impact of insomnia
rethink the patient conversation
it’s time to change the way we talk to patients about their insomnia

the night & day impact of insomnia survey
to understand the hidden toll of insomnia, The Alliance for Sleep and Idorsia Pharmaceuticals conducted one of the largest US surveys among 300 primary care physicians (PCPs), 152 psychiatrists, and 1,001 US adults ages 18+ who have been diagnosed with insomnia by a healthcare provider or who have experienced difficulties sleeping for a period of time (ie, patients with sleep difficulties). The results highlight barriers to treatment that may be preventing millions from getting the help they need.2

expert perspectives on sleep
sleep experts join Gabby Thomas, two-time Olympic medalist & sleep advocate, to talk about insomnia


